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GEN SHE Conference

The first annual KUCD GEN SHE (Generation She) Conference was held on Saturday, June 29th in the Kutztown University Sharadin Arts building. This event was created to support and connect all female Kutztown University Communication Design alumni on their career journeys. A day of resources, workshops and inspiration was planned to help attendees discover and plan their next move. Whether these women had been out of school for one year or 40 they were able to learn something valuable to take home with them. Topics throughout the day included goal setting, creative re-inspiration, self-care, finances and negotiation and more.

Professor Ann Lemon and Professor Summer Doll-Myers welcomed attendees spoke about how this event came to be a reality. Keynote speaker and KUCD alumnae, Kelly Whalen kicked off the day reminding us we need to be authentic and left us all with a sense of self-worth and confidence. Next up was Dr. Brandi Baldwin who spoke about finances. Not only did she capture the attention of the crowd with her hysterical stories she reminded us of our worth­–good design doesn’t come cheap. Christopher O’Reilly lead the third session of the day walking us through what it means to truly be in the moment and to give mindfulness a try. Not all stress is bad but how we react to stress is something all creatives should be aware of. Breathe in…and breathe out. Falling a bit behind schedule, that is bound to happen with such awesome speakers, lunch was combined with the 3 breakout sessions. Some had their portfolios reviewed to receive tips from KUCD professors, others networked and gained tips on entrepreneurship, while another group learned about earning an MFA in order to someday teach. Ready to put the inspiration on paper, literally, Professor Dannell Macilwreath and Professor Vicki Meloney led the group in a creative session. Staying inspired is a big part of working in this field. Our last session was led by KUCD alumnae, Jess Pacheco. She took us all through various improv exercises followed by short improv skits. Watching these women get to know each other and come out of their comfort zones was priceless. Throughout the day the Miller Gallery was open which featured the “Best of” this year’s graduates in Communication Design, Fine Art, Crafts and Art Education. Jordan Schnur, recent KUCD graduate and photographer was available between sessions to take headshots. There were of course snack and coffee breaks along the way but right before we parted after closing remarks we were able to get attendees to fill out a quick survey so we know what they loved and what we could do better next time. After we all said our goodbyes on campus a small group continued the networking at Saucony Creek Brewery. Cheers to a successful first KUCD GEN SHE conference.

So many great events all in one place. Also, a great way to network with people you haven’t met.

Great speakers, well organized! Loved the time for self-reflection.

This was such a wonderful day. So informative yet fun and relaxing.

So much stuff in one day! Bravo! I will def. attend again in the future.

This was incredible and even better than expected. Such a great day of thought for women at all stages of life.

Thank you for keeping KUCD such a great community!

Thank you so much for taking time to put this together. I had an amazing time and felt like I grew as a creative woman.

Special thanks to

President Hawkinson, Dr. Zayitz, Dean Kiec

Kaleigh Moran (designed logo / event graphics & student helper)

Kathy Traylor

KUCD faculty (Karen Kresge, Kate Clair, Denise Bosler, Vicki Meloney, Dannell MacIlwraith)

Kutztown University Foundation

Justin Shenk at Business Link

Student Helpers, Keri Stefkovich, Rachel Conville, Julia Conville, Fiona Kane-Salafia

All our speakers and attendees!

 

LGBT Pride Ad Campaign

Katelyn Baumann is a KUCD graduate from 2018.

She started her career off by heading to New York City a month after graduation. Katelyn was hired as a Junior Art Director at Saatchi & Saatchi Wellness. Only a year after leaving KU she was part of the team to work on a campaign for the organization “Out Not Down”. Katelyn’s main contribution to this project was the direct mail piece shown below.

https://www.outnotdown.org

https://www.adsoftheworld.com/media/print/out_not_down_the_thrown_out_flag_4

“Ants Don’t Wear Pants!” by Prof. Kevin McCloskey

“Ants Don’t Wear Pants!” is the newest book in Kevin McCloskey’s Giggle and Learn series. The series explores natural science for beginning readers in a comic-book format.

Beginning with “We Dig Worms!” in 2015, McCloskey has published a book a year for the past five years. He is both the author and illustrator for the critically acclaimed series published by TOON Books, N.Y. The books are designed by Françoise Mouly, the art editor of The New Yorker magazine.

“Ants Don’t Wear Pants!” has been awarded a Junior Library Guild medallion for excellence. It will be available at the KU bookstore and wherever books are sold on Sept. 10. 2019.

“Plenty of lively and intriguing information, with high visual appeal. An excellent choice for younger readers who like animal facts peppered with humor.” –School Library Journal.

 

Buy Now

Ivan Brunetti’s new book, Comics Easy as ABC

Kevin McCloskey, professor at KUCD, is one of a dozen contributors to Ivan Brunetti’s new book, Comics Easy as ABC. Other contributors include Neil Gaiman, Lemony Snicket, and Kutztown U grad Renée French. The book is meant to teach children to create their own comics.

KUCD 2019 Honor Grads

The Honors Program at Kutztown University is dedicated to providing high-achieving students with opportunities to engage in scholarship, leadership, and service. We are so proud of our 4 KUCD seniors, who are graduating with honors. #kucd2019 Congratulations!

Theresa Quedenfeld

Theresa Quedenfeld completed her Honors Capstone Project on the topic of the Kutztown Arts Academy, a week-long immersion to explore art, music, film and design geared towards high school students. Her project consisted of creating a logo, website, and style guide. Theresa was able to present her project to design professionals at the AIGA Central Portfolio Review this past April.

Ben Ginder

Ben Ginder completed her Honors Capstone by creating kinetic type graphics of the lyrics to “Unlike Anything” to fit perfectly with the song, and then performed it in the little theater in Schaeffer. He played some other original songs that day, and played “Unlike Anything” twice. The event was well attended.

Melanie Edwards

Melanie completed her Honors Capstone by creating a seventy-six page brand guide explaining the multi-logo identity system that she created for Longwood Gardens. In the brand guide, she describes each logo and how it should be used, color palettes, photo treatments, patterns and much more! She presented her designs at the AIGA Central PA Portfolio Review.

Colton Rogers

Colton Rogers completed his Honors Capstone Project by researching the art of making a graphic novel, and producing an eighty-page example from the planning stage to execution. His year-long effort was illustrated digitally, before being printed professionally and sold on digital ebook services. Colton was able to showcase his work at the 2019 MOCCA fest illustration festival in New York City this past March.