{"id":2140,"date":"2020-05-05T07:27:54","date_gmt":"2020-05-05T12:27:54","guid":{"rendered":"https:\/\/kucd.kutztown.edu\/?page_id=2140"},"modified":"2020-05-05T11:03:37","modified_gmt":"2020-05-05T16:03:37","slug":"cynthia-oswald-pursuing-passion-projects-as-a-career","status":"publish","type":"page","link":"https:\/\/kucd.kutztown.edu\/index.php\/cynthia-oswald-pursuing-passion-projects-as-a-career\/","title":{"rendered":"MFA Graduate Research Project | Cynthia Oswald: Pursuing passion projects as a career"},"content":{"rendered":"<div class=\"wpb-content-wrapper\"><p>[vc_row el_class=&#8221;site-inner-small&#8221;][vc_column][vc_column_text]<\/p>\n<h1 class=\"cyan\">MFA Graduate Research Project | Cynthia Oswald: Pursuing passion projects as a career<\/h1>\n<p>[\/vc_column_text][vc_single_image image=&#8221;1711&#8243; img_size=&#8221;full&#8221; css_animation=&#8221;fadeIn&#8221;][vc_column_text]<\/p>\n<h3 class=\"cyan\">Cynthia joined the MFA program to work on her passion projects and pursue her goal to teach. She currently runs a creative business full time\u2014devoting her creative time equally among illustration, hand-lettering, watercolor painting, graphic design, and web development. When she&#8217;s not working you can find her chasing her toddler or dogs around their small home, enjoying the outdoors, and daydreaming about travel.<\/h3>\n<p>[\/vc_column_text][vc_single_image image=&#8221;2153&#8243; img_size=&#8221;medium&#8221; alignment=&#8221;center&#8221; css_animation=&#8221;fadeIn&#8221;][vc_column_text]The goal of this project was to pursue my passion and interests in combination with my creative process to attract more of what I love into my work. Essentially building a platform for my illustrations, surface design, and art to be cohesive and represented as a collection. This involved looking at the work I previously created, creating new art, developing cohesive collections\u2014then looking out how this could be put together and delivered to potential agents and or licensing opportunities. The result is a website and catalog that represent 8 collections across multiple surfaces\u2014everything from print to home decor.[\/vc_column_text][\/vc_column][\/vc_row][vc_row el_class=&#8221;site-inner-small&#8221;][vc_column width=&#8221;1\/2&#8243;][vc_column_text]<\/p>\n<p style=\"text-align: center;\"><a href=\"https:\/\/vimeo.com\/415006564\" target=\"_blank\" rel=\"noopener noreferrer\"><button class=\"apply\">View Video<\/button><\/a><\/p>\n<p>[\/vc_column_text][\/vc_column][vc_column width=&#8221;1\/2&#8243;][vc_column_text]<\/p>\n<p style=\"text-align: center;\"><a href=\"https:\/\/cynthiaoswald.com\/illustration\/\" target=\"_blank\" rel=\"noopener noreferrer\"><button class=\"apply\">View Site<\/button><\/a><\/p>\n<p>[\/vc_column_text][\/vc_column][\/vc_row][vc_row el_class=&#8221;site-inner&#8221;][vc_column][vc_raw_html]JTNDaWZyYW1lJTIwc3R5bGUlM0QlMjJib3JkZXIlM0ElMjAxcHglMjBzb2xpZCUyMCUyMzc3NyUzQiUyMiUyMHNyYyUzRCUyMmh0dHBzJTNBJTJGJTJGaW5kZC5hZG9iZS5jb20lMkZlbWJlZCUyRjIzODUzYmQ5LTdhMDAtNDNjOC05MWY0LWVjYmJhNGYyNzNhOSUzRnN0YXJ0cGFnZSUzRDElMjZhbGxvd0Z1bGxzY3JlZW4lM0R0cnVlJTIyJTIwd2lkdGglM0QlMjIxMDAlMjUlMjIlMjBoZWlnaHQlM0QlMjI2MDBweCUyMiUyMGZyYW1lYm9yZGVyJTNEJTIyMCUyMiUyMGFsbG93ZnVsbHNjcmVlbiUzRCUyMiUyMiUzRSUzQyUyRmlmcmFtZSUzRSUwQQ==[\/vc_raw_html][vc_gallery type=&#8221;image_grid&#8221; images=&#8221;2167,2168,2169,2170,2171,2172,2173&#8243; img_size=&#8221;full&#8221;][\/vc_column][\/vc_row][vc_row el_class=&#8221;site-inner-small&#8221;][vc_column][vc_separator][vc_column_text]<\/p>\n<h3 class=\"purple\">More Work by Cynthia<\/h3>\n<p>[\/vc_column_text][vc_row_inner][vc_column_inner width=&#8221;1\/3&#8243;][vc_column_text]<\/p>\n<div class=\"\"><span style=\"text-decoration: underline;\"><b class=\"\">Essential Oil Display:<\/b><\/span><\/div>\n<div class=\"\"><\/div>\n<div class=\"\"><span class=\"\">The goal of this project was to create an interactive space featuring some of the benefits and ideas for how to use five different essential oils.<\/span><\/div>\n<div><\/div>\n<div><a href=\"https:\/\/vimeo.com\/378169021\" target=\"_blank\" rel=\"noopener noreferrer\">View Video<\/a><\/div>\n<p>[\/vc_column_text][\/vc_column_inner][vc_column_inner width=&#8221;2\/3&#8243;][vc_images_carousel images=&#8221;2154,2155,2156,2157,2158,2159,2160,2161&#8243; img_size=&#8221;full&#8221; onclick=&#8221;link_no&#8221; autoplay=&#8221;yes&#8221;][\/vc_column_inner][\/vc_row_inner][vc_row_inner][vc_column_inner width=&#8221;1\/3&#8243;][vc_column_text]<\/p>\n<div class=\"\"><b class=\"\">Cynthia Oswald Design &amp; Creative Services: Rebrand:<\/b><\/div>\n<div><\/div>\n<div class=\"\">For this project I rebranded my business\u2014creating a new logo, multiple emblems, stationery, style guide, and a new website.<\/div>\n<p>[\/vc_column_text][\/vc_column_inner][vc_column_inner width=&#8221;2\/3&#8243;][vc_single_image image=&#8221;2148&#8243; img_size=&#8221;full&#8221;][\/vc_column_inner][\/vc_row_inner][vc_row_inner][vc_column_inner width=&#8221;1\/3&#8243;][vc_column_text]<\/p>\n<div class=\"\"><span style=\"text-decoration: underline;\"><b class=\"\">Cynthia Oswald Design &amp; Creatives Services Marketing Plan:<\/b><\/span><\/div>\n<div class=\"\"><\/div>\n<div class=\"\">For this project I created a marketing plan and tracked my progress to see how it enhanced my professional development. I doubled my business income that year!<\/div>\n<div><\/div>\n<div><a href=\"https:\/\/vimeo.com\/335590499\" target=\"_blank\" rel=\"noopener noreferrer\">View Video<\/a><\/div>\n<p>[\/vc_column_text][\/vc_column_inner][vc_column_inner width=&#8221;2\/3&#8243;][vc_images_carousel images=&#8221;2145,2146,2147&#8243; img_size=&#8221;full&#8221; onclick=&#8221;link_no&#8221; autoplay=&#8221;yes&#8221;][\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row]<\/p>\n<\/div>","protected":false},"excerpt":{"rendered":"<p>[vc_row el_class=&#8221;site-inner-small&#8221;][vc_column][vc_column_text] MFA Graduate Research Project | Cynthia Oswald: Pursuing passion projects as a career [\/vc_column_text][vc_single_image image=&#8221;1711&#8243; img_size=&#8221;full&#8221; css_animation=&#8221;fadeIn&#8221;][vc_column_text] Cynthia joined the MFA program to work on her passion projects and pursue her goal to teach. She currently runs a creative business full time\u2014devoting her creative time equally among illustration, hand-lettering, watercolor painting, graphic design, [&hellip;]<\/p>\n","protected":false},"author":5,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_genesis_hide_title":false,"_genesis_hide_breadcrumbs":false,"_genesis_hide_singular_image":false,"_genesis_hide_footer_widgets":false,"_genesis_custom_body_class":"","_genesis_custom_post_class":"","_genesis_layout":"","footnotes":""},"class_list":["post-2140","page","type-page","status-publish","entry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.7 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>MFA Graduate Research Project | Cynthia Oswald: Pursuing passion projects as a career - Kutztown University | Communication Design Department | Art &amp; Design<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/kucd.kutztown.edu\/index.php\/cynthia-oswald-pursuing-passion-projects-as-a-career\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"MFA Graduate Research Project | Cynthia Oswald: Pursuing passion projects as a career - Kutztown University | Communication Design Department | Art &amp; Design\" \/>\n<meta property=\"og:description\" content=\"[vc_row el_class=&#8221;site-inner-small&#8221;][vc_column][vc_column_text] MFA Graduate Research Project | Cynthia Oswald: Pursuing passion projects as a career [\/vc_column_text][vc_single_image image=&#8221;1711&#8243; img_size=&#8221;full&#8221; css_animation=&#8221;fadeIn&#8221;][vc_column_text] Cynthia joined the MFA program to work on her passion projects and pursue her goal to teach. 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