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Graphis Winner – Christian Weber



Liten Ørnäs by Christian Weber

Inspired by the Ornäs birch, the national tree of Sweden, these packages were designed for the high-end consumer. Series captures the consumer’s eye with a juxtaposition of traditional clean European design styles with rough hand lettering. Execution is highlighted with metallic foiling, vinyl die-cut lettering, and a minimal yet sophisticated duotone color palette. Series features original hand-lettering and romance copywriting.

Graphis Winner – Blair Strain

Silver Graphis – Blair Strain

Each ad features a provocative headline that relates to the specific flavor of Toothy Tab. The type is created from the actual Toothy Tabs product, and garnished with edible ingredients that hint at the specific flavor. The tone of voice is familiar to LUSH customers – cheeky, but delicious.

Graphis Winner – Christian Weber

To Write Love On Her Arms by Christian Weber

TWLOHA is a national mental health media and outreach organization that focuses on suicide prevention in high schools and universities. This series was designed as four successive print advertisements, playing on a contrast of depression and hope with eye-catching and shocking imagery. This campaign features original art direction, photography, and hand-lettering.

Interactive Award Winner — Alicia Wrye

Interactive Award Winner, Alicia Wrye

Jee-shu is a fictional ice-cream sandwich company featuring fully customizable sandwiches with a multitude of ice-cream and toppings. The ordering system was designed to be simple and fun. This web application is responsive for a mobile ordering system for on-the-go access. The branding was inspired by a warm summer nostalgia feeling with natural tones found in ice-creams.
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Silver Graphis — Maria Johnson

Silver Graphis, Maria Johnson

My Type of Christmas is a decorative kit of Christmas textured letters. It includes pop out sheets for the words CHEER, PEACE, JOLLY, and MERRY, white wooden stands for the letters, and stickers. Each texture was originally photographed or scanned. My Type of Christmas also extends into a line of interactive Christmas cards that can be jingled, lit, or shaken. The cards were all laser cut and use original photography of the Christmas textures.